Shannon Palmer

Shannon Palmer is an award-winning lifestyle and travel influencer, writer and social media specialist from Yorkshire. With over 50,000 engaged followers on Instagram, she has built a reputation for warm, authentic content rooted in real-life experiences and Yorkshire storytelling.

Known online as @thelittlelifeofshazzap, Shannon’s content spans lifestyle, food, travel and community-focused features that resonate with audiences seeking genuine, relatable stories. Her distinctive voice and creative flair have seen her recognised across digital platforms, and she has become a trusted figure in the UK blogging community.

Shannon’s storytelling has led to collaborations with notable media outlets and organisations. She has worked with the BBC and local news feeds, bringing her engaging presence and communication skills to broader audiences. She also uses her platform to support local Yorkshire businesses, artisan makers and unique destinations — championing the creativity and character of the region she calls home.

In addition to her social media achievements, Shannon works as a journalist and content creator, contributing to respected regional publications and media projects. Her professional work blends strong editorial skills with deep audience insight, making her a go-to voice for brands and communities looking to build meaningful engagement.

Shannon’s approach is defined by honesty, enthusiasm and a belief that great stories deserve great platforms. Whether she’s introducing followers to famous touring bands, highlighting emerging local talent, or uncovering hidden travel gems, her content maintains a personal, heartfelt touch that keeps audiences coming back. As a lifestyle influencer, content strategist and storyteller, Shannon continues to shape how brands and communities connect with digital audiences in fresh, impactful ways.